The Google Mobile-Friendly update was a change to Google’s algorithm that was released in April 2015. The update was designed to improve the ranking of websites that are optimized for mobile devices.
Before the update, websites that were not optimized for mobile devices could still rank high in Google’s search results. However, after the update, websites that were not optimized for mobile devices were demoted in the search results.
This is because more and more people are using their mobile devices to search the web. In fact, in 2022, Google announced that more than half of all Google searches were conducted on mobile devices.
The Mobile-Friendly update was a significant change to Google’s algorithm, and it has had a major impact on the way that websites are ranked in Google’s search results.
How to Make Your Website Mobile-Friendly
There are a number of things that you can do to make your website mobile-friendly. These include:
- Use a responsive design. A responsive design is a design that automatically adjusts to the size of the device that it is being viewed on. This means that your website will look good and be easy to use on both desktop computers and mobile devices.
- Use a mobile-friendly theme or template. There are a number of mobile-friendly themes and templates available for popular content management systems (CMS) like WordPress and Drupal. Using a mobile-friendly theme or template will make it easy to create a mobile-friendly website.
- Optimize your images. Large images can slow down the loading time of your website, which is especially important on mobile devices. You can optimize your images by using a tool like TinyPNG or Kraken.
- Make sure your website loads quickly. Google likes to see websites that load quickly. You can use a tool like Google’s PageSpeed Insights to test your website’s loading speed and see how you can improve it.
- Test your website on mobile devices. It’s important to test your website on a variety of mobile devices to make sure that it looks good and is easy to use on all devices.
By following these tips, you can make your website mobile-friendly and improve your ranking in Google’s search results.
Conclusion
The Google Mobile-Friendly update is an important part of Google’s algorithm, and it has had a major impact on the way that websites are ranked in Google’s search results. If you want your website to rank high in Google’s search results, it is important to make sure that your website is mobile-friendly.
